Absolutely true.

Hell should be preached to Christians and non-Christians, but it is dangerous to 'scare the Hell' out of people. Someone who goes 'Hell sounds bad I dont want to go there' is not doing so for the right reasons.

Again I go with the same argument that if God wanted to 'scare people to him' he could very easily open up the gates of Hell now to man, let him see it and a booming voice would open and say this is where you go if you don't follow me.

God is a God of love first. That should be the point with emphasis on it, not the other way around.